Biggest Mistake – Distractions

Social media

What is one of the biggest mistake you could make with your blog?  Having distractions on your website.

Ask yourself this question:

What do I want my visitors to do when they come to my site and how is that connected to how I make a living?

What is it you want them to do?  Do you want them to sign up for your email list?  Purchase a service or product?  Subscribe to your blog?  Be sure you have a clear call-to-action and also that you’ve removed distractions.  Distractions will keep visitors from doing what you want them to do.  The biggest distraction are links to social media sites.  The purpose of social media is to drive traffic to your site, not the other way around.  If you are going to have links to your social media accounts, I recommend doing it discretely.  The footer, your about page…places that aren’t as obvious.  Or have a really good reason to have the link there.

Take a moment today to look at your site and take note of your links to social media.  Where are they and can they be removed or moved to serve you better?