The Blog

Social media interaction

How Social Media Marketers Can Convert Attention Into Action

Mashable has shared another great article, this one by Brian Solis author of Engage. According to this article around 70% of business are using social media to connect with others but many of these business don’t include measureable goals.  We all know how important measurable goals are to determine what’s…

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Strong brain

Now, Discover Your Strengths

If you are familiar with this book, you will love the new assessment tool that provides a new twist to the concept of operating from your strengths.  I took this quiz, which took about 20 minutes and loved the information it provided.  It wasn’t necessarily news to me but definitely…

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Playing Brand Detective

I came across this great, easy-to-read article about brands you can trust on the Personal Branding Blog website.  Here is an important note before I begin.  Whether you have spent time creating/developing a brand for your business, you have a brand.  It may or may not be a good one,…

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Good idea

What Is A Creative Professional?

A target market should feel like a tight belt but not so tight you can’t breathe.  When I started my rebranding process in January, it was suddenly clear to me that I really enjoyed working with creative professionals.   I love being creative myself and see how much it connects me…

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Passion Is Needed To Succeed

When you think about creating your business, are you full of passion for what you want to do?  Do you feel like you were born to do this?  Your chances of success are much greater when you do the work you love.   When you share about what you love, it…

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Coca Cola

How 50 Top Companies Got Their Names

This is a fun article I thought you might be interested in.  Since I love branding, how people come up with business names is always fascinating to me and these were very interesting.  My favorite is probably Lego, which means “play well”.  Most confusing one to me is probably Pepsi,…

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