The Blog

A group of people holding cell phones engaging with customers on social media.

Get Social, Get Noticed: The Power of Engaging with Customers on Social Media

Connecting with clients/customers through sharing relevant content and engaging with them is essential for a business in today’s digital age. Social media has revolutionized the way we interact with our target market and provides a powerful platform to build brand awareness, engage with customers, and drive sales. By sharing and…

Read More
A sign emphasizing the significance of local backlinks for enhancing local SEO.

Boost Your Local SEO: The Importance of Building Local Backlinks

One example of a small business that benefited from building local backlinks is a local restaurant in a small town. The restaurant had a strong online presence, with a well-designed website and active social media profiles, but it wasn’t ranking well in local search results. To improve their local SEO,…

Read More
A pen is sitting on top of a sheet of paper, emphasizing the importance of accurate NAP information for local SEO.

Unlock the Power of Consistency: Why Accurate NAP Information is Key for Local SEO

Here’s why: Search engines like Google use NAP information to determine the accuracy and legitimacy of your business information. If your NAP information is inconsistent across different online directories and listings, it can create confusion for search engines as well as potential customers. This can definitely harm your local SEO…

Read More
A woman is using a cell phone with the Google logo on it to boost her Google My Business profile in 2023.

Stand Out in Local Search: 9 Tips to Boost Your Google My Business Profile for 2023

Improving your Google My Business (GMB) profile is crucial for boosting your local SEO and attracting potential customers. Here are some of the most important things you can do to improve your GMB profile: By taking these steps, you can improve your GMB profile and boost your local SEO, which…

Read More
A local newspaper featuring an online directory prominently displayed on its pages.

Get Found Locally: Top 5 Online Directories and Listings for Local SEO in 2023

Here are 9 online directory options for adding/claiming your own business: There are numerous online directories and listings that can help to improve your local search engine optimization. Here are some of the best directories and listings that you can use for your local business: Online directories and listings are…

Read More
A group of bouncing balls catching the attention of website visitors on a blue background.

Are Your Website Visitors Bouncing?

The bounce rate is the percentage of visitors to your site who don’t visit any other pages besides the one they came to the site on.  They look quick and leave. The lower the number, the better. Your bounce rate typically shows up in your Google Analytics and is an…

Read More